NBCUniversal's Peacock will launch Your Bravoverse this summer, an AI-driven mobile feed of Bravo clips guided by a generative avatar of Watch What Happens Live host Andy Cohen. Synthesia built the avatar only from footage of Cohen shot in its own studio.
Viewers pick their favourite Bravo shows and moments, and the app strings together scenes, linked storylines and behind-the-scenes clips from more than 5,000 hours of material, with playlists refreshed regularly. Peacock says the combinations run to over 600 billion, and plans to bring the feature to TV devices later and feature it on its homepage.
It is part of a larger mobile push. A vertical video tab will take the download button's place in the app's bottom bar, and executives said vertical clips, first added in 2025, have lifted mobile visits and viewing of originals. Bravo is Peacock's top category on phones: its fans watch around 24 hours of the network a month, and returning Bravo series have grown by an average of more than 41% a season on the service since 2024.
Peacock is also testing AI cropping of live NBA games into a vertical frame this spring and adding mobile games, including Law & Order: Clue Hunter, a hidden-object mystery from Wolf Games that runs on that studio's own generative AI engine, alongside a Jeopardy! daily trivia game.
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