Polar
Polar is a teal-haired virtual pop singer and dancer made by TheSoul Publishing, the studio behind 5-Minute Crafts. She has posted on YouTube and TikTok since 2021, and her career took off when she performed the debut single "Close To You" in the game Avakin Life. Her design was inspired by ABBA, and TheSoul has said it considers bringing her to real venues as a hologram. She dances to trends and releases original songs; as of Oct 2026 her TikTok has 2.1M followers and her YouTube artist channel 6.29M subscribers.
- YouTube Subscribers
- 6.29M
- TikTok Followers
- 2.08M
- IG Followers
- 304.2K
- Since
- 2021
- Last updated
- 12 October 2026
- Nature
- Hybrid
- Niche
- Music
- Debut
- 2021
- Origin
- Created by TheSoul Publishing; debut on YouTube and TikTok in 2021
- Created by
- TheSoul Publishing
Summary
Polar is a teal-haired virtual pop singer and dancer made by TheSoul Publishing, the studio behind 5-Minute Crafts. She has posted on YouTube and TikTok since 2021, and her career took off when she performed the debut single "Close To You" in the game Avakin Life. Her design was inspired by ABBA, and TheSoul has said it considers bringing her to real venues as a hologram. She dances to trends and releases original songs; as of Oct 2026 her TikTok has 2.1M followers and her YouTube artist channel 6.29M subscribers.
Is Polar AI?
Yes. Polar is a virtual pop singer and dancer, a computer-made avatar created and run by TheSoul Publishing, the studio behind 5-Minute Crafts; no human performer is named behind her.
Every source that describes Polar treats her as a character, not a person. Her Instagram bio reads "Virtual singer and dancer". Digital Music News (Ashley King, October 2025) calls her "one of TikTok's most prominent AI pop-stars" and says the "teal-coifed virtual musician was created by The Soul Publishing". A 2022 Reuters piece, carried by Free Malaysia Today, says she is "the creation of media company TheSoul Publishing" and "currently exists only in virtual world environments and on social media", and quotes a TheSoul vice-president discussing a hologram show for her.
No page names a human singer, dancer, voice actor or motion-capture performer behind her, and the studio speaks of her as a character it is designing. The Reuters piece relays her words as answers "submitted" to the persona, which fits a scripted character run by a team.
What is not known is how she is made. No page found says whether her face, voice or songs are produced with generative AI, or whether her dancing is hand-animated or captured from a performer. Digital Music News's "AI pop-star" is a loose label in a list of virtual influencers and is not backed by any statement from the studio. The verdict rests on the studio's own framing of her as a virtual, studio-made character with no human credited.
Evidence
Digital Music News calls her "one of TikTok's most prominent AI pop-stars" and says the teal-haired virtual musician was created by The Soul Publishing.
digitalmusicnews.comReuters (via Free Malaysia Today, 2022) says Polar is the creation of TheSoul Publishing and exists only in virtual world environments and on social media; TheSoul's VP of platform partnerships discusses bringing her to real venues as a hologram.
freemalaysiatoday.com
Assessed 12 October 2026
The persona bible
How Polar is made
“ABBA is doing a series of concerts where they are a hologram on stage, and we think that that's a type possible – to also bring Polar to the real world in this way.”
Audience over time
How their audience has moved
Monthly listeners · Spotify
22k
Read once so far, on 13 Oct 2026. The line starts with the next reading.
Tracked since 13 Oct 2026. Each platform is read about once a week.
@iampolarmusic
TikTok