AI Emily Rae

The account says so itself. The Instagram bio of @aiemilyrae reads 'digital muse | ai influencer', and the handle carries the 'ai' prefix. VirtualHumans, a directory of virtual influencers, describes her as an AI-generated virtual influencer, quotes the bio line 'Made in @higgsfield.ai' (Higgsfield is an AI image and video generator), and says she is managed by AIURA Creative, with brand deals with Higgsfield.ai and Revolve. No page names a human model, performer or voice behind the face.

The evidence is the account's own disclosure plus one directory entry, so it is consistent but thin. No interview or statement from AIURA Creative was found, no press coverage was read, and the research did not record an Instagram 'AI info' label. VirtualHumans also marks the entry 'Inactive or Discontinued', although the account was still posting in October 2026.

Still unknown: who runs the account day to day, whether any reel uses a real person's body or voice, and what the Instagram highlight titled 'Real me' shows. Nothing read suggests a human performer, so the persona is best described as AI-generated.