Pigment, a Paris-based company selling AI-driven business-planning software, has raised $250m in a Series E at a $2.3bn valuation, announced on 21 October 2026. The round was led by the Scaleup Europe Fund, a new EU-backed vehicle managed by EQT.
“Eléonore and Romain have built a global category leader from Paris and that is exactly the kind of company the Scaleup Europe Fund was created to back.”
Shannee Braun, managing director at EQT and Scaleup Europe Fund, in the funding announcement · siliconrepublic.com ↗
World Innovation Lab joins as a new investor, alongside existing backers Greenoaks, Iconiq, IVP, Meritech and Nvidia. The outlets differ on Nvidia: one calls its stake planned, another says it was announced the week before during Jensen Huang's visit to France. Founded in 2019, Pigment counts Unilever, Siemens, Klarna, DirecTV and Merck as customers, and reportedly has close to $100m in annual recurring revenue.
The money goes to engineering and research, chiefly its compute engine Graphite and the AI agents built on it, and to expansion in Asia, where more investors are expected to join. The founders argue that older planning tools are being left behind and that agents will run planning end to end, against rivals such as Excel, SAP, Anaplan and Oracle.
About Pigment
Pigment is a Paris-based company, founded in 2019, that sells an AI-powered business-planning platform for finance, operations and forecasting teams, and its pages also pitch it to supply-chain, sales, HR and sustainability-reporting teams. Its customers include Unilever, Klarna, Siemens and DirecTV.
It was co-founded by Eléonore Crespo and Romain Niccoli and competes with Microsoft Excel, SAP, IBM and Anaplan. Anthropic and ElevenLabs were already customers before this round, and its previous funding was a $145m Series D led by Iconiq in 2024.
The last round was a $145m Series D in April 2024 at about $1bn. The Scaleup Europe Fund holds roughly €5bn and has also backed Mistral and Iceye.
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