- Last updated
- 13 October 2026
- Nature
- AI persona
- Niche
- Comedy
- Style
- Photorealistic
- Debut
- 2021
- Origin
- Moscow, Russia
- Created by
- TNT
Summary
ANYA (Anna, in Russian Аня) is a 3D-modelled virtual influencer presented by the Russian TV channel TNT on 1 April 2021 as its first virtual star, with the Instagram account @a_n_n_a_tnt. Press at launch called her the first virtual influencer in Russia: an ever-22-year-old with pink hair and bright outfits, written by TNT's digital department from an analysis of its audience, and meant to bridge TV and social media, appear in TNT shows and work with brands. She was first shown to advertisers in autumn 2020 at a TNT presentation, according to AdIndex.
Her later bio calls her a stand-up comedian in the making, and VirtualHumans.org says she has worked with Nestle and OTC-Pharm. Her TikTok @a_n_n_a_tnt has about 332,200 followers and 3.3 million likes, mostly from skits posted in early 2022. Her Instagram now shows almost nothing public, and VirtualHumans.org lists her as inactive or discontinued.
Is ANYA AI?
Yes. ANYA (Anna) is a computer-modelled 3D virtual influencer created in 2021 by the Russian TV channel TNT, which wrote her personality in its digital department; no human performer has been named behind her.
The strongest evidence comes from TNT itself. Its 2021 press release, run by AdIndex, describes Anya as an avatar "generated on a computer" and a girl "modelled in 3D", and quotes TNT's digital director Denis Suladze calling her the channel's "virtual actress". Gazprom Media, which owns TNT, called her the first virtual influencer in Russia, and Rossiyskaya Gazeta reported that the channel invented her biography and character. Her own bio, as VirtualHumans.org records it, reads "VIRTUAL BLOGER" and "the first virtual star of the TNT TV channel".
No page names a model, actress or voice behind her face. vc.ru gives the most detail on how she was run: TNT's digital department wrote her personality from an analysis of its audience, and a team of SMM managers made her Instagram content and answered comments in her name. So humans wrote her, the way they write any brand character, but no one performs her. She is a CGI character from before the wave of generative AI rather than a neural-network creation, and none of the pages says which tools or studio built the 3D model.
What stays unknown: who voiced the TikTok skits and the improv video on TNT's YouTube channel, if anyone did, and whether that changed over time. The account has been dormant since 2022, and VirtualHumans.org lists her as inactive or discontinued.
Evidence
TNT's launch release on AdIndex calls Anya an avatar generated on a computer, a girl modelled in 3D, and quotes digital director Denis Suladze calling her the channel's virtual actress.
adindex.ruvc.ru reports that TNT's digital department wrote Anya's personality from an audience analysis, and that a team of SMM managers made her Instagram content and answered comments in her name.
vc.ruGazprom Media, TNT's owner, announced Anya as its digital influencer and the first virtual influencer in Russia, calling her a virtual avatar.
gazprom-media.comRossiyskaya Gazeta reported that TNT presented a 22-year-old virtual girl, Anya, and invented her biography and character traits.
rg.ruVirtualHumans.org quotes her Instagram bio, "VIRTUAL BLOGER" and "the first virtual star of the TNT TV channel", and lists her as inactive or discontinued.
virtualhumans.org
Assessed 9 October 2026
Audience over time
How their audience has moved
Followers · all platforms
332k
TikTok 332k · Instagram 38
Read once so far, on 8 Oct 2026. The line starts with the next reading.
Added up from 8 Oct 2026, once every platform had been read; tracked since 5 Oct 2026. Each platform is read about once a week.
@a_n_n_a_tnt
TikTok