Italy's competition and consumer authority, the AGCM, said on 6 October that it has opened an investigation into Suno, the AI music generator. The question is whether several clauses in the company's terms of service are unfair to consumers under Article 33 of Italy's Consumer Code. Suno had not responded to Reuters when the news broke.
“may create a significant imbalance in the rights and obligations under the contract, to the detriment of consumers”
Italian Competition Authority (AGCM), statement, in a statement · musicbusinessworldwide.com ↗
The authority lists a handful of worries. Suno appears free to change the contract, the service and its prices on its own, with no stated reason, and to suspend or end accounts and content whenever it likes, without warning. Its limits on its own liability look very wide, reaching as far as personal injury, and some extra terms cannot be seen before a person signs up. On disputes, users are tied to individual arbitration in the US on tight deadlines, give up the right to join a class action, and fall under the exclusive jurisdiction of Massachusetts.
Copyright gets its own flag. The licence Suno takes over what users put in and get out is described as vague and all-encompassing, and it asks users to waive their moral rights, which the AGCM says may conflict with Italy's 1941 copyright law. Music Business Worldwide notes that the current terms, in force since 3 September, grant Suno a perpetual, irrevocable licence over all content, including prompts and generated tracks. The AGCM did not say which version of the terms it examined; the present ones followed a 10 August notice that also introduced monthly download caps for paying users.
The probe lands while Suno is under pressure elsewhere. Universal and Sony filed a second copyright suit in Boston on 18 September. Warner, which sued alongside them in 2024, settled in November 2025 and is now a partner on the v6 model with BMG and Believe. Suno lost a copyright case brought by GEMA in Munich on 31 July and is weighing an appeal, while Denmark's Koda sued in Copenhagen last November. The company raised over $400 million in June at a $5.4 billion valuation.
Italian law has let the AGCM fine companies for unfair contract terms since 2023, with penalties from 5,000 euros up to 10 million. Before any decision, it will open a public consultation on its website in the coming weeks, open to national trade associations, affected chambers of commerce and recognised consumer associations.